Pinterest: why musicians should use this social media

Pinterest is a great social media site for sharing pictures and video, but what’s in it for musicians? In the interesting article Buzz: Pictures Speak Louder Than Words – A Musician’s Guide To Pinterest, Indie Ambassador explains how you can use Pinterest to attract more public. The article offers a lot of tips aimed at musicians. First of all, the article says that Pinterest is useful to attract some extra female attention, so most men are good here ;)

But seriously, why should you use Pinterest? According to Indie Ambassador:

  • First and foremost, Pinterest is another powerful viral marketing tool for music videos. It allows you to share Youtube and Vimeo videos on your page.
  • Your Pinterest page is automatically public which instantly strengthens your online brand identity, increases your search engine optimization and boosts your viral power.
  • It compliments your existing social media sites by allowing you to share your “pins” on Facebook and Twitter. You can also link to other social media sites in your bio section.
  • It’s a cross-promotional tool that allows you to connect with people in other industries such as fashion, photography, film etc.
  • It gives your fans a visual snapshot of your personality and interests, revealing the person behind the music.
  • It allows you to filter and categorize your interests. Unlike Facebook, nothing gets lost in a timeline.
  • It can be used as a digital resume–you can “pin” tour posters, press photos, album covers, videos and articles to Pinterest. Check out ReverbNation’s page for ideas on pinning.
  • People can follow certain boards on your Pinterest page rather than following everything. This filter function allows you to be more specific about your information stream.
  • Other people can pin to your page, forming a creative, two-way sharing process with your fans.
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